This event is part of our Small Business Night School series where we are offering 8 sessions to help support you with your business.

These sessions have been chosen based upon feedback from our members and are all facilitated by experts in their field. Each one will have a workshop format with numbers capped at 25 to allow lots of opportunities to ask questions and discuss real life examples. Our aim is you should leave these sessions with some practical advice and a clear understanding of the way forward which is appropriate to you. You are welcome to attend all 8, or to simply pick those most relevant to your business. Each sessionwill be held in October and repeated in November to enable you to select the date convenient for you. See details here.

Event details - Finding and Converting Leads

For any growing business the ability to create leads and convert sales is not optional, it’s absolutely critical for your success.   

Yet there are far too many businesses missing out on sales opportunities and struggling to create consistent sales leads because they lack the knowledge, capability and/or resource to succeed.   

Sound familiar?    

If you’re a business owner, a sales manager or a salesperson in this position and you’re feeling out of your depth, you’re not converting enough business, you or your team are not hitting sales targets, and as a result you’re lacking confidence in your sales ability, then this is the seminar for you. 

Kristy Davies-Sumpter has over 30 years of experience in sales, working for a variety of brands and achieving an outstanding track record of leading sales teams all over the world.   

With her passion for sales and driving new business, Kristy launched Zest Consultancy 11 years ago to help other SME businesses  grow. Zest Consultancy has flourished into a well-established sales and customer experience consultancy, offering fresh thinking and measurable results to help B2B businesses transform their sales, build and develop sales teams to win more business and maximise client loyalty. 

Overall Learning Aims:

• Learn alternative ways to reach your buyers 
• Understand the number of customer touch points required to get results 
• Understand how to build a sales outreach playbook 
• Learn the tools available to research your target audience 

Attendance at this workshop can be counted towards your CPD target, set by your own professional membership or governing body.

Price for this session
FSB members £15.00
Non-members £30.00

This is an interactive workshop session on Zoom and will not be recorded to ensure delegates can ask questions specifically related to your business. We have capped these events to ensure that each paid delegate receives the best experience possible. Therefore each booking is for one person only. Any additional people attending would need to register and join via their own unique booking link.

Small Business Night School series (click on the date to book)

Event contact

For general enquiries regarding the event, please telephone our dedicated events helpline 01253 336028 or email [email protected] or  Lesley Burgess on 01253 3361254