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The Issue

Mobile phones are increasingly becoming a key element of connectivity for small business owners for both voice and data services. In rural areas – which often have poor access to superfast broadband – poor mobile coverage can create large areas with poor digital connectivity.

Our research shows 71 per cent of small businesses view mobile phones as crucial or very important to their business. In 2015, only 31 per cent were satisfied with their voice coverage.

Action FSB have taken

  • We’re lobbying the Government and Ofcom to ensure they hold mobile operators to the terms of the 2014 deal to improve mobile coverage across the UK.
  • We’ve lobbied the Government to make the deployment of mobile infrastructure easier by reforming the Electronic Communications Code in the Digital Economy Act.

Our Goal

We want all small businesses to become digitally connected through mobile services. We’re committed to better promoting the need for small firms to plan with mobile services in mind, to ensure they don’t miss out on the benefits of the global, e-commerce markets.

“I would like to use mobile more as it’s very important for business. I know my customers like to be contacted by mobile or email but we have to send them texts as we can’t rely on mobile coverage. It takes days to send/receive voicemails" FSB Member.

Achievements in...



  • Our lobbying has seen the Government plan to improve mobile coverage on trains.
  • Reforms to the Electronic Communication Code were delivered in the 2017 Digital Economy Act
Visit UK/Westminster section


  • We’re urging the Scottish Government to use public buildings as mast sites to improve poor mobile coverage.

Visit Scotland section