To compete in a global market, small firms are increasingly dependent on a fit for purpose internet connection.
Our research shows nearly all (94 per cent) of small business owners rate a reliable broadband connection as critical to the success of their business.
While upload and download speeds are important to small firms, reliability and quality of service are also critical. Yet we’ve found widespread dissatisfaction with both the upload and download speeds and the quality of service available to both urban and rural businesses.
Mobile phones are increasingly becoming a key element of connectivity for small business owners for both voice and data services. In rural areas – which often have poor access to superfast broadband – poor mobile coverage can create large areas with poor digital connectivity.
Our research shows 71 per cent of small businesses view mobile phones as crucial or very important to their business. In 2015, only 31 per cent were satisfied with their voice coverage.
We’ve lobbied the Government to make the deployment of mobile infrastructure easier by reforming the Electronic Communications Code in the Digital Economy Act.
We want to remove the barriers currently stopping small firms doing more online.
We’re campaigning for small businesses across the UK:
We want all small businesses to become digitally connected through mobile services. We’re committed to better promoting the need for small firms to plan with mobile services in mind, to ensure they don’t miss out on the benefits of the global, e-commerce markets.
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Weekly Brief 45 - Friday 8 November