What Does The Future Look Like For Highlands & Islands Tourism Post-Covid?

Press Releases 20 Oct 2020

FSB hosts tourism webinar

Recognising that Highlands & Islands tourism has changed dramatically since we started to unlock in early July, the FSB is holding a webinar for all businesses with an interest in tourism in the region to give them an insight into the likely shape of their industry post-Covid.

Panel: VisitScotland’s Senior Insights Manager, Chris Greenwood, and Regional Leadership Director for the Highlands & Outer Hebrides, Chris Taylor

Host: Tanja Lister, director of the Kylesku Hotel in Sutherland and FSB Highlands & Islands Area Leader

When: Wednesday, the 4th of November, from 10:30 until 11:30 - Online

Open to: Everyone in business across the region – and further afield

Cost: Free

Booking essential: Click here to book

The FSB’s Highlands & Islands Development Manager, David Richardson, said, “While the priority right now for many tourism business owners in our region is surviving until next season, and doing so in reasonably good condition, all know that tourism has changed since the coronavirus crisis began. Hard-pressed businesses need to start planning for next year soon, and to do so they need the best possible insights into the sort of world that they will be operating in.

“As our national tourism organisation, VisitScotland has naturally put a lot of work into trying to predict what the new tourism landscape will look like post-Covid, and especially at how consumer demand and trends will change.  

“Recognising that the health of our tourist industry is inextricably linked to the economic health of our region as a whole, the FSB is delighted to invite business owners from across the region to join us for this important webinar. The panel will discuss VisitScotland’s predictions and  look at how Highlands & Islands businesses can adapt to make best use of the opportunities and overcome any threats.”

The FSB is inviting businesses from across the region to submit questions for the panel in advance, via email to [email protected].