Whether you're interested in the smaller business community, are planning to start a business or have an existing business, we have a package for you.
Our most popular package is FSB Business Essentials which includes a whole range of benefits and products designed to make your business fly
A suite of legal benefits including a dedicated helpline, bundled insurance products and a range of online information to keep your business safe. Plus a whole range of negotiated benefits to help save you money and win business.
Our Business Creation package is designed to make starting a business simpler, allowing you time to focus on what's important - making it a success.
Specialist company formation benefits, access to FSB networking, business banking and a range of products to help get you setup in business.
Joining FSB Connect is free and is a great way to be part of the FSB Community and have your voice heard.
You'll be able to access specialist networking events with like-minded members of the community and have your say in our Big Voice survey panel.
Whatever your circumstances, we have a package to suit you and your business. Click the button below to see which benefits are included in each package and start your FSB journey.
'I just felt wow, I want to be part of this organisation so I joined.'
'Having someone there like the FSB who you can just call on for those other things you’re not quite sure on, it’s been invaluable.'
'What you can save by taking up some of the membership offers will save you your membership fee.'
We represent a diverse range of businesses from retailers to marketing agencies and just about everything in between. Take a look at more member stories and see how we could help your business fly.
More Member Stories
We offer three packages to suit your business needs. Joining FSB Connect is free, our Business Essentials package starts at £172.50 in the first year and our specialist Business Creation package has a fixed price of £129.
It’s hard to believe, but it won’t be long before we start seeing Christmas paraphernalia stocked at our local supermarkets. We are already in Q4, which for most businesses means one thing – the race is on, because time is running out to hit year-end targets.
With fewer than three months to go, there is no time to procrastinate. Now is the time for action and, if you implement the correct sales strategies, you can go beyond making up lost ground to smashing your targets and ending the year on high. This means you can enjoy a guilt-free Christmas and start the new year from the best possible place.
If I had a pound for every business that told me that “every business” would benefit from their product or service, I would be languishing on a beach drinking a cocktail. It isn’t true and spreading your net so wide will result in a lot of wasted time.
Being laser-focused will make your job easier – look at the sales data for the last nine months. What are you selling most of, and what type of business has been buying it the most? This is where your focus needs to be. It’s easier to replicate success, so upselling to current customers should be the first port of call.
This is the part that most businesses struggle with as it involves a step-change in behaviour. You can waste an inordinate amount of time giving “free consulting”.
We have all been there when we are so close to closing a deal that we give in to price-cuts to get it signed. The fact is customers don’t want the cheapest deal; they want the best. Don’t be afraid to stand firm – giving in now sets a precedent for your future relationship. If you aren’t making profit you aren’t moving forward.
The same goes with identifying customers that are just window-shopping – if there is no intent to buy don’t let them try! Giving into free trials is a false economy; if they valued your solution they would pay for it. The key is realising this early on before time is wasted.
When engaging with a prospect there is a strong temptation to just spend the call rattling off the key features and benefits of your solution. Apply an 80/20 rule – you should be listening 80 per cent of the time and have a list of questions prepared that will encourage them to tell you the issues they are currently facing and how it is hindering their business.
Once you have identified their ‘pain’ you can move the conversation to how your solution could alleviate that pain, but, again, don’t then try and add additional benefits. Keeping it to simple pain relief will expedite the sale; they don’t want to feel that they are paying for something they don’t need.
Again, this change can go against the grain of the busy business. You need to document everything – the failures as well as the successes. Having this data will help you identify and address issues, such common objections and creating a way to resolve them, or even identify a time and day when calls have a higher success rate.
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