This event is postponed - a new date will be communicated via our FSB channels
Event details
As a business owner, if you want to reach new, online audiences (to get more customers through your doors) then creating targeted video content for YouTube is the way to go. Evergreen content that doesn't disappear after two hours, videos that can potentially earn you income, on a platform that can seriously increase your visibility online (because it's owned by the world's largest search engine). YouTube is about so much more than influencers, unboxing videos, and roller-skating cats.
Register now to join our interactive duo of sessions designed to get you well on your way to making YouTube work for your business. Session one takes place on Friday 16 September and session two on Friday 23 September (both 10.30am to 12pm). You just need to make one booking to register for both sessions.
In these two sessions we will:
- look at how to be strategic with YouTube – to effectively bolster your business goals
- how to profile your audience
- work out how you can create content that they’ll want to watch - video that’ll serve them (and meet their needs)
- reveal YouTube channel set up and optimisation tips and insights, to make sure your videos reach the right eyes
- share knowledge about how to structure your videos - how to craft titles and introductions to attract attention, and then how to keep your audience watching across multiple videos
- look at the video formats that are working, and how you can create them
Our Facilitator - Jeremy Mason.
🎥 24+ years in UK TV as a DP, Producer & Cameraman
📈 Business Owner for 17+ years
👨🎓 Qualified Digital Marketer
📹 YouTube Creator
As with all Jeremy's sessions, the focus will be on delivering massive value - practical and implementable hints tips and insights – that you can take away and act on, to drive your business forward.
Attendance at this workshop can be counted towards your CPD target, set by your own professional membership or governing body.
Price for two sessions 16 and 23 September (only one boooking required)
FSB members £35.00
non FSB members £70.00
Numbers capped at 25.
This is an interactive workshop session on the Zoom Meeting platform and wil not be recorded to ensure delegates can ask questions specifically related to your business.
Event contact
For general enquiries regarding the event, please telephone our dedicated events helpline 01253 336028 or email [email protected]
