FSB’s Perspectives is a series of events designed to help you build a resilient and successful business.

Event details

For our first event in the series we are delighted to have Jigna Varu, Chief Commercial Officer at award-winning business Micro-Fresh and CEO of Home-Fresh.

Join us for an insightful hour where Jigna will share her knowledge, experience, strategies and tips for growing a successful business in a tough climate. You’ll leave with useable insights and food for thought!

Micro-Fresh began life as an innovative formula that solved the problem of bacterial growth during the transit of retail goods. Home-Fresh serves to assist the residential and commercial construction and home improvement markets, domestically and internationally by Banishing bad bacteria and building freshness into homes and workspaces. Jigna’s drive has led to the Micro-Fresh winning major contracts such as baby and nursery bedding in John Lewis and Next bath towels, kitchen towels and footwear.

Under Jigna’s strategy, Micro-Fresh had a record-breaking financial year 2020-2021 as she made sure the pandemic worked in the business’ favour. Micro-Fresh and Home-Fresh continue to mov forward under Jigna’s vision. Join us for a webinar that will inspire you and give you valuable insights for your business.

Event contact

For help and support regarding this event, please telephone our dedicated events helpline 01253 336028 or email [email protected]

Further information

  • Find out more about FSB virtual events and a quick guide to getting started here.
  • We want all attendees to feel welcomed - please read our statement on Diversity and Inclusion here
  • To help ensure things run smoothly, please refer to our Events terms and conditions here.