Whether you're interested in the smaller business community, are planning to start a business or have an existing business, we have a package for you.
Our most popular package is FSB Business Essentials which includes a whole range of benefits and products designed to make your business fly
A suite of legal benefits including a dedicated helpline, bundled insurance products and a range of online information to keep your business safe. Plus a whole range of negotiated benefits to help save you money and win business.
Our Business Creation package is designed to make starting a business simpler, allowing you time to focus on what's important - making it a success.
Specialist company formation benefits, access to FSB networking, business banking and a range of products to help get you setup in business.
Joining FSB Connect is free and is a great way to be part of the FSB Community and have your voice heard.
You'll be able to access specialist networking events with like-minded members of the community and have your say in our Big Voice survey panel.
Whatever your circumstances, we have a package to suit you and your business. Click the button below to see which benefits are included in each package and start your FSB journey.
'Within a few weeks of joining we'd taken advantage of FSB’s Online Legal Documents. We started a graduate programme and access to these documents gave us an understanding of the legal side, and has helped us to create a number of processes and procedures.'
'When we first took on a member of staff, we used the online legal document template library. FSB does more important stuff than you think it does, there are lots of member benefits, probably more than we actually use.'
'Having somebody like FSB behind you is fantastic. There is a whole team behind the organisations, whatever is required: support, advice, finance, you know that you’re not alone, you’ve got FSB.'
We represent a diverse range of businesses from retailers to marketing agencies and just about everything in between. Take a look at more member stories and see how we could help your business fly.
More Member Stories
We offer three packages to suit your business needs. Joining FSB Connect is free, our Business Essentials package starts at £172.50 in the first year and our specialist Business Creation package has a fixed price of £129.
By now it’s fairly obvious that people use social media to not only chat with their friends, but find information, get inspired and find solutions. Your business can be that solution, but you need to be there in order to be found.
What platform works best will depend on your business, but the best idea is to pick one or two at most and do some testing yourself. It’s an overused statistic that people don’t read content, they scan it, so what better way to pack a punch than with a short, catchy tweet or a beautiful Instagram photo? You don’t need to be a creative genius, just look at what catches your eye and emulate your favourites.
It doesn’t take an awful lot to set up an aesthetically pleasing photo. Looking at the most popular posts and you’ll often find simple props like flowers or coloured pencils or a set of keys on a notebook make eye catching shots if you know how. Let your image do most of the talking, keep your caption short and be sure to include a hook so people want to find out more.
A short tweet with a handy tip can go a long way toward getting you noticed. Don’t sell a product, sell the solution is a much used phrase, and this applies to just about every small business. You are selling a solution to a problem someone is having. If you run a flooring company, tell folks if the walnut to fix scratches on a laminate floor thing really works. If you’re a hair stylist, one good reason why you really shouldn’t trim your own fringe. Everyone loves a tip, and short social media posts are the best way to impart some wisdom while getting your small business out there.
A word of warning here and time for another cliché: nothing worth having happens overnight. Getting any attention on social media takes time. If you keep at it, take part in the conversation and keep providing good quality content, you will eventually reap some reward. Don’t expect to post one photos and have loads of followers and click throughs and sales within a week, but maintain a presence and your business will benefit.
Believe it or not, even in the digital age people appreciate the personal touch. If you’re in business, it pays off to make your customers feel like they’re not just another invoice number to you. You can get thank you or welcome cards printed, or send an email following up an order or appointment. There are many ways you can make a lasting impression on your customers that might just get you not only repeat business, but a referral. It’s not always easy, and as your business grows, you might need to streamline the process, but it’s worth maintaining a human side. While it’s a lovely thought to send customers handwritten cards to thank them for supporting small businesses, even a follow up email with a personalised message goes a long way toward giving people a reason to become repeat customers.
Having a steady customer base is how your small business will thrive. Having one off promotions or selling something that will never be repeated is a simple way to get some attention, maybe gain some new business and delight your existing customers. Run a flash sale, make something available in a limited number or for a limited time. Take this offer straight to social media and email to spread the word quickly. No matter how sophisticated a consumer we think we are, when a genuinely good offer comes around, most people will want to take advantage of the opportunity. No one wants to miss out on a good deal, especially on a quality product or service. It doesn’t take a lot of planning to do this and the rewards will more than likely outweigh the risks.
Standing out takes deliberate effort. Find that one little corner of the marketing world that works perfectly with your business, provide consistent service and your business will likely benefit from the venture.
National Federation of Self Employed & Small Businesses LimitedSir Frank Whittle Way / Blackpool / FY4 2FE. National Federation of Self Employed & Small Businesses Limited (FSB) is registered in England, number 1263540