Whether you're interested in the smaller business community, are planning to start a business or have an existing business, we have a package for you.
Our most popular package is FSB Business Essentials which includes a whole range of benefits and products designed to make your business fly
A suite of legal benefits including a dedicated helpline, bundled insurance products and a range of online information to keep your business safe. Plus a whole range of negotiated benefits to help save you money and win business.
Our Business Creation package is designed to make starting a business simpler, allowing you time to focus on what's important - making it a success.
Specialist company formation benefits, access to FSB networking, business banking and a range of products to help get you setup in business.
Joining FSB Connect is free and is a great way to be part of the FSB Community and have your voice heard.
You'll be able to access specialist networking events with like-minded members of the community and have your say in our Big Voice survey panel.
Whatever your circumstances, we have a package to suit you and your business. Click the button below to see which benefits are included in each package and start your FSB journey.
'Within a few weeks of joining we'd taken advantage of FSB’s Online Legal Documents. We started a graduate programme and access to these documents gave us an understanding of the legal side, and has helped us to create a number of processes and procedures.'
'When we first took on a member of staff, we used the online legal document template library. FSB does more important stuff than you think it does, there are lots of member benefits, probably more than we actually use.'
'Having somebody like FSB behind you is fantastic. There is a whole team behind the organisations, whatever is required: support, advice, finance, you know that you’re not alone, you’ve got FSB.'
We represent a diverse range of businesses from retailers to marketing agencies and just about everything in between. Take a look at more member stories and see how we could help your business fly.
More Member Stories
We offer three packages to suit your business needs. Joining FSB Connect is free, our Business Essentials package starts at £172.50 in the first year and our specialist Business Creation package has an introductory price of £99 in the first year.
In the post-Brexit world, it’s entirely possible that small businesses will be looking to new channels to help them grow. Many already trade online and through mobile channels, but a lot do not, or could do more efficiently. The following advice should help you get the most out of ecommerce:
It’s important people looking for a particular product find your website rather than that of a competitor. Think about what they would be likely to search for on Google, and make sure your site is search engine optimised to ensure you appear high on the rankings. Remember to ensure too that your site can be accessed through mobile channels as well as traditional PCs or laptops; around half of all online transactions are now done through smart phones or tablets.
If you’re looking to drive sales, you’ll need to encourage people to come to the site in the first place. Offering a special deal is one option, but you could also consider a subscription-based package for products which people might want to buy on a regular basis. This would work well for luxury purchases, such as toiletries, confectionary or alcohol, as well as more unusual regular purchases. You can promote special offers on social media or other sites, if budget allows.
Ultimately your website is there to turn browsers into customers, so make sure it’s simple for them to find and buy products, or get in touch with you if you’re offering services.
‘Buy now’ buttons should be located near products, and the sales process should be as simple and involve as few clicks as possible. Give customers the option to save their payment and address details, as this can help encourage repeat purchases by making it easier to buy in the future. Make it easy for them to get in touch if they have questions too; live chat can be a good option if you have someone to man it as it can help prevent people abandoning items they have added to their trolley.
One sure way to annoy customers and create a bad impression is if your website offers products that aren’t in stock, or which people have to wait a long time for. Be clear about what is available, and if you’re unable to deliver on particular items take them off the site until you can.
Customers need to feel sure they’re dealing with a reputable organisation. Make sure your website is PCI compliant, and offer customers the ability to pay through third-party methods such as PayPal if they choose to. Make sure you have procedures in place to handle any customer data securely, including credit card information.
Customers are becoming more demanding around delivery, so make sure however you intend to do this that people can receive their orders in a timely fashion. Be clear – but also realistic – about how long it will take to arrive, and make sure you stick to this. It’s important too to use a courier or delivery firm you can trust, as if they fail to meet customer demands it can reflect badly on you too.
Ensuring your site is available at all times is essential, and if you have a high turnover of products you’ll need to think about upload times as well so a decent broadband connection is vital. Visit www.fsb.org.uk/benefits/support/fsb-communications to find out what your membership entitles you to.
Selling your wares on your own website is attractive, because it means you retain any profit that comes in. But third-party sites can offer you higher volumes of traffic so it may be worth listing your products on there too. eBay or Amazon allow private sellers to reach their audiences, while other listings such as NotOnTheHighStreet may also be worth considering for particular items.
Communications solutions for small businesses
National Federation of Self Employed & Small Businesses LimitedSir Frank Whittle Way / Blackpool / FY4 2FE. National Federation of Self Employed & Small Businesses Limited (FSB) is registered in England, number 1263540